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PVR INOX, one of the largest and the luxury movie theatre operator in India, and renowned real estate developer Advance India Projects Limited (AIPL) have announced a collaboration to create a five-screen multiplex at AIPL Joy Central.
The new multiplex in Gurugram will have numerous layouts and take up 40,000 square feet of space in the retail sector. The 3.98-acre AIPL Joy Central mixed-use project is located in Sector 65, Golf Course Extension Road, Gurugram.
It aims to provide a sustainable mixed-use destination that unites the in an area where they may work, play, meet, shop, and spend quality time. AIPL Joy Central’s idea is fundamentally different from that of a traditional shopping malls.
AIPL Joy Central: New Landmark Of Entertainment And Shopping
AIPL Joy Central is a mix of high-street retail, entertainment, recreation, and business are all seamlessly integrated into one development. Among the centre’s unique characteristics are its pedestrian-friendly walkways, easy access to subterranean parking, sparkling frontages, expansive landscaped spaces, and lively sidewalk cafés and restaurants.
AIPL Joy Central will soon become the newest landmark in Gurugram and feature dynamic shops, green spaces, offices, and venues for community activities, is built around local requirements to provide value for guests, partners, and larger communities.
This 22 storey skyscraper has a ground floor with four retail levels and a substantial 415 feet of grand entrance. The development offers grade A office spaces are a crucial component along with other shops.
AIPL And PVR INOX Limited Join Hands For The Mix Development
“We are truly delighted to join in this significant real estate development serving as the entertainment partner for this sustainable mixed-use destination in Gurugram,” stated Pramod Arora, Group Chief of Growth and Business Development, PVR INOX Limited, in a statement announcing the arrangement.
In order to make the brand amicable and aspirational, PVR INOX is opening up new markets to offer greater access to entertainment. The rise of malls has resulted in a bigger retail footprint, which is increasing the reach of multiplexes and offering cinema buffs additional options for their out-of-home entertainment needs.
PVR INOX: The Best Multiplex Brand In The Nation
To increase the visibility of its brand, PVR INOX is continuously looking at integrated retail infrastructure projects like these. “We are thrilled to announce the addition of a premier cinematic experience to AIPL JOY CENTRAL Gurgaon with the partnership of PVR INOX,” stated Ishaan Singh, Director of the AIPL Group.
PVR INOX is widely regarded as the best multiplex in the nation, would greatly improve the entertainment options at AIPL Joy Central Gurugram. This latest development proves our keen dedication to offering our esteemed customers and guests a wide array of amenities all under one roof.
AIPL (Advance India Projects Limited)
AIPL (Advance India Projects Limited) founded in 1991, is a unique and specialized name in the real estate sector. The organization has finished 60 noteworthy projects so far in a variety of locations.
AIPL has a varied portfolio throughout Delhi-NCR, and Punjab with more than 3.7 million square feet of prime office space, over 7 million square feet of retail space, and almost 800 acres of residential township projects. The building, design, and strategic placement of AIPL’s developments are given top priority.
PVR INOX Corporation
PVR INOX Limited, the biggest movie theatre chain in India operates 1708 screens spread over 359 locations in 113 cities (both in India and Sri Lanka). Since its founding, PVR and INOX have both established recognizable movie theatre brands with memorable histories of reaching important landmarks and establishing industry standards.
The combined company has a history of revolutionizing out-of-home entertainment in the nation. It provides a variety of cinema services, including kid-friendly auditoriums, cutting-edge screening technology, top-notch sound systems, a large selection of food and beverage options, film and non-film content, and a variety of formats in the premium screen category.
Source-ANI
